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Making a “Crazy Good” impression after summer break is always important, and this year the stakes will be higher than ever. So, What Would Pop-Tarts® Do? We’d turn students’ everyday gear into one-of-a-kind merch in partnership with multimedia music company, Lyrical Lemonade. On Friday, Aug. 13, in Los Angeles, the Pop-Tarts x Lyrical Lemonade Experience will open for business and transform basic items—backpacks, notebooks, skateboard decks and sneakers—into Pop-Tarts flavor-themed collectibles…
続きを読む>>Pop-Tarts® is Partnering With Lyrical Lemonade to Transform Back-To-School Basics Into Crazy-Good Gear